Course Features
- Lectures 45
- Quizzes 1
- Duration 18 hours
- Skill level All levels
- Language English
- Students 25
- Assessments Yes
Curriculum
- 17 Sections
- 45 Lessons
- 18 Hours
Expand all sectionsCollapse all sections
- Session One: Course Overview2
- Session Two: Getting Started2
- Session Three: Understanding the Marketing Mix2
- Session Four: Developing a Social Media Plan5
- Session Five: Building Your Social Media Team3
- Session Six: Using Social Media to Build Internal Communities2
- Session Seven: Analyzing Your Impact with Metrics3
- Session Eight: Keeping on Top of the Trends2
- Session Nine: Damage Control2
- Session Ten: Using Facebook4
- Session Eleven: Using LinkedIn3
- Session Twelve: Using Twitter4
- Session Thirteen: Building a Blog6
- Session Fourteen: Using Specialty Sites1
- Session Fifteen: Using Social Media Management Tools1
- Session Sixteen: Launching Your Plan3
- Assessment1